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Our strategy engagements begin with a comprehensive assessment of target markets, an analysis of current offerings and market fit, a product and marketing system evaluation, and conclude with distribution model review and integrated sales process design.
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Our custom research engagements include projects as diverse as the competitive review of distribution channels, identification of marketplace best practices and purchaser attitudes, and the measurement of brand awareness and perception.
Product Development and Launch
With decades of product management experience across our team, we can assist your firm with product development, incubation, or outsourced product management resources, guidance on uncovering unique product opportunities, review of existing capabilities against key competitors, or entrance into new channels.
Platform Selection and Development
Having chosen vendors and developed platforms for over two decades, our team can review the alignment of your platform to your target market, assist with vendor selection or integration, and provide detailed pricing recommendations and negotiations on your behalf.